About Us

Medical Supply Representative

Medical Supply Representative

Founded in 1978, we started out as Critical Care Innovations, an invaluable supply chain partner for the health care industry. Since then, we’ve gone through some changes and have expanded to meet the needs of small business and hospitality members, providing the best-priced supplies, a robust contract portfolio, insightful product knowledge, and much more.

In 2015 we became Critical Care Marketing, and have grown into a very exclusive network of independent medical sales reps across the Midwest and Southern regions of the US. Our network consists of experienced individual independent medical supply representatives. We network together for the ultimate distribution of medical products and whole room disinfection products to Acute and Non-Acute Healthcare facilities, EMS, and First Responders as well as government facilities, churches, restaurants, and schools. Our medical equipment representatives are knowledgeable and typically have at least 10 years of medical sales experience and know the landscape of the medical supply field.

At Critical Care Marketing, we connect medical product manufacturers, suppliers, vendors, and service providers with independent medical sales reps already established in the medical industry.  Our network of independent medical supply representatives have valuable relationships with physicians, hospitals, surgery centers, and healthcare providers throughout the U.S. and strive to maintain these relationships. 

When it comes to contracting, we have it down to a science. We have thousands of competitive contracts with the suppliers you know and trust. But we are much more than great pricing, we are with you every step of the process. We work together to connect you to the right contracts and pair you with the right products for your specific needs.

We invite you to contact us today for more information at (859) 331-2020

Primary States Served

Nationwide